Online tourism training courses


Taking an online travel and tourism course may benefit your career chances.

  1. It’s online – Online is definitely the way training is going these days. You can fit your training around work and even if you work shifts (as most people do in the T&T industry) the course is always there for you and you can fit it around work.  It is unfortunate, but fewer and fewer employers are willing/able to pay for staff to take time off to study because it represents a dual cost – labour and training. Employers are more likely to support online training.  The other thing is you can go back and check things you haven’t remembered or understood, whereas face to face training is a single “shot”.
  2. Make yourself stand out for promotion – You may not have many qualifications for all kinds of reasons and perhaps you are returning to work after a career break. Both of these are good reasons to take an online course – Impress your company with your commitment, match your ability with qualifications.  So many times a qualification is the key that unlocks the door to promotion.
  3. Getting a job – Companies sometimes get hundreds of applications for plum jobs. They often have minimum requirements which include qualifications.  It is harsh, but your CV or application form will be tossed to one side in seconds if you don’t have a qualification if that is an essential selection criteria.  Doing an online course in Travel and Tourism will enable you to get the qualification in a way that is achievable.
  4. Working abroad – Again, this can single you out from the pack and make your application stand out from all those others who fancy work experience in sunnier climates.
  5. As a stepping stone – As a mature student, universities and colleges often want evidence that you have managed a commitment to recent study. If you want to study travel and tourism at university, an online course could be a first step in developing your career ambitions.
  6. Study for pleasure – If you have an interest in Travel and Tourism then an online course is a great way to find out more and could be the gateway to learning for you – opening up other possibilities. You could combine it with other online courses.  For example, you might decide you want to start your own business in the sector so an online course on starting your own business, languages or heritage could open a whole range of possibilities for you.

The world is your oyster and there has never been a better time to start online study, the choice is yours.

The ContentThe online learning platform that will provide self-paced, 100% online courses that mainly focus on concepts, areas of interest and fundamental principles related to the tourism sector, addressing the challenges it faces such as globalization, digital revolution, travel marketing and sustainability, among others. These flexible courses allow participants to reconcile academic, professional and other personal commitments.

This high-quality learning experience is available for everyone and caters to those who are looking to improve or supplement their current skillset in order to adapt to this fast-growing and evolving sector. Through these first programs, participants will acquire managerial skills in digital marketing, finance, strategy, operations, innovation and digital transformation.

1 Tourism Defined

Tourism platforms
Economic importance


10 Tourism Planning

Components of planning
Tourism planning
Approaches to tourism planning
Organisations involved in planning
The role of government in tourism planning
Planning in underdeveloped countries

2 The Tourism System

The concept of a system
Transit region
The destination
The tourism industry
The tourist
The tourism system
The Origin region





11 Alternative Tourism

Food & wine tourism
Alternative tourism
Nature-based tourism & ecotourism
Business tourism
Cultural and heritage tourism
Sports tourism
Seniors tourism
Indigenous tourism
Cruise shipping
International student and study tourism
Medical/scalpel tourism
Cycling tourism

3 The Development of Tourism

Growth of tourism
Post war tourism growth
Long-term forecasts
12 The Future of Tourism

The dynamic nature of tourism
The future
Forces restricting and enabling world tourism growth
Ecologically sustainable development
Sustainable tourism
The emergence of eco-tourism
4 Tourist Destinations

Destination image
Global patterns of tourist distribution
Regional patterns of tourist distribution
Elements of a destination
Tourist destinations
13 Receive & Process Reservations

Receive reservation request
Record details of reservation (manual and computerised)
Update reservations
Advise others on reservation details
5 The Tourism Product

Introduction to tourism product
The tourism product
Natural categories
Cultural categories
Interpretation of sites
Festival and events
14 Access & Interpret Product Information

Identify and access product information
Interpret product information
Provide product advice  
6 The Tourism Industry

The tourism industry
Distribution systems
The travel agent, tour operators and wholesalers
Transport Accommodation
Tourism Industry organisations
15 Sell Tourism Products Services

Identify customer needs
Suggest products to meet customer needs
Follow up sales opportunities  
7 Tourists

Market segmentation
Methods segmentation
Consumer behaviour
16 Source & Provide Destination Information & Advice

General Destination Information
Recording, Storing & Updating Destination Information
Meeting Customer Needs for Destination Information
8 Economic Issues in Tourism

The positive impacts of tourism
Costs/negative impacts of tourism
National tourism profile
Economic issues in tourism
17 Communicating Effectively With Tourists

What is communication?
Good communication in the tourism industry
What to say to a tourist
How to make a tourist feel welcome
Talking on the telephone
Communication in problem solving
9 Socio-cultural and Environmental Impacts

Positive socio-cultural impacts
Generation of waste
Introduction to socio-cultural impacts
Socio-cultural and environmental impacts
Negative socio-cultural impacts
Factors affecting impacts
Dimensions of tourist-host encounters
Authenticity Introduction to environmental impacts
Positive and negative environmental impacts
Permanent modification
Tourist activities
 18 Setting Up a Tourist Business

Looking after the tourist
Why start a tourism business?
Making the product, providing the service
Promoting my business
Being a good business person







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